Protect Your Equipment. Maximize Rental Revenue
Track Star helps construction equipment rental companies prevent theft, maximize utilization, avoid costly downtime, and bill with confidence.
With real-time GPS, automated hour tracking, and predictive maintenance, you can keep every asset secure, productive, and profitable.
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Managing Construction Equipment Rentals Is Hard
- Stolen or misplaced machines delay projects & hurt revenue
- Underutilized assets lower ROI across the fleet
- Breakdowns during rentals disrupt customers & contracts
- Disputes over hours billed create costly friction
- Inspections, warranties, and mixed brands are hard to manage
Track Star was built for heavy equipment rentals, giving you one simple dashboard to keep assets secure, fully utilized, and easy to manage.
Track Star Gives You Everything in One Platform
GPS + geofencing lets you know instantly if equipment leaves a site outside of approved hours.
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Automatic hour-meter tracking ensures you bill for actual use. No disputes, no guesswork.
Get alerts and schedule downtime between rentals through the built-in work order system.
Get detailed asset utilization data, site entry/exit logs & hours of operation in one dashboard.
Stay ahead on inspections and warranties to protect your investment and maximize ROI.
Proven Results from Fleets Like Yours
“We’re able to look at usage from multiple angles and predict optimal timing for vehicle maintenance, planned maintenance prevents unexpectedly pulling a squad car out of service and potentially impacting public safety.”
- Aaron Russell, City of Burleson
See Track Star In Action
Real-Time Asset Tracking
Track every vehicle and piece of equipment in real-time with precise GPS coordinates, speed monitoring, and instant status updates. Know exactly where your assets are, where they've been, and where they're going.
Key Features:
Live GPS tracking with 30-second updates
Historical route playback
Asset status monitoring (idle, moving, stopped, speeding)
Breadcrumb trail visualization
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Intelligent Geofencing
Create virtual boundaries around job sites, depots, and restricted areas. Receive instant notifications when assets enter or exit designated zones, ensuring compliance and preventing unauthorized use.
Key Features:
Build-your-own geofence creation
Instant entry/exit notifications
Multiple zone types (work sites, restricted areas, service zones)
Automated compliance reporting
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Predictive Maintenance
Prevent costly breakdowns with usage-based maintenance predictions. Track Star analyzes engine hours, mileage, and diagnostic data to schedule maintenance before problems occur, reducing downtime by up to 30%.
Key Features:
Automated maintenance scheduling
Engine diagnostic monitoring
Cost tracking and budgeting
Work order generation
Prevent Breakdowns
Executive Dashboards
Get complete operational visibility with customizable dashboards that display key performance indicators, cost analysis, and fleet efficiency metrics. Make data-driven decisions with real-time insights across your entire operation.
Key Features:
Real-time KPI monitoring
Customizable widget layouts
Cost analysis and ROI tracking
Mobile-responsive design
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Cameras
Enhance safety and reduce liability with AI-powered video telematics that improve driver behavior through real-time coaching and provide video evidence for driver protection.
Key Features:
AI-powered behavior detection (distracted driving, fatigue, harsh braking)
Real-time in-cab alerts
On-demand video evidence for driver exoneration
Enhance Safety
Work Orders
Streamline your work order process for improved productivity and reduced downtime. Create, assign, and track work orders digitally, ensuring timely completion and efficient resource allocation.
Key Features:
Digital work order creation
Automated assignment and dispatch
Real-time status updates
Integration with maintenance schedules
Optimize Work Orders
Mobile Access
Manage your fleet from anywhere, anytime. Access real-time data, dispatch work orders, and monitor assets directly from your mobile device, ensuring continuous operations on the go.
Key Features:
Real-time mobile tracking
On-the-go work order management
Mobile alerts and notifications
Offline data synchronization
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Why Equipment Rental Companies Trust Track Star
25+ years in mission-critical fleet management
Trusted by public safety, rental equipment, utilities, and government agencies
Designed for mixed fleets of heavy equipment, not just vehicles
GPS, video telematics, EAM, compliance & maintenance in one
Theft prevention = asset protection
Save on repairs, fuel, and downtime, often under 1 year *
Works with powered and non-powered assets
Usage-based maintenance, predictive alerts, and automated work orders
Hardware agnostic, works with your existing devices
OEM feeds, CAD, GIS, ERP, and finance systems via open APIs
Integrates with rental management systems and OEM
Guided rollout, training, and integrations to make adoption seamless
Reliable uptime, enterprise-grade data security
Encrypted, protected, and industry-standard data protection
*Based on results reported in Track Star client case studies.
Projected Savings & ROI with Track Star
Sample Scenario (for 100 vehicles):
- 20% reduction in unexpected repairs → saves $X
- 12% reduction in fuel waste → saves $Y
- 25% fewer hours of downtime → increased utilization
Estimate: Many customers recover their investment in under 9–12 months.
Protect Your Equipment. Increase Your Profits
Get a 30-minute walkthrough tailored to your fleet.
Ready to See It in Action?
Get a 30-minute walkthrough tailored to your fleet.
Frequently asked questions
Yes. Track Star supports both powered and non-powered assets, from bulldozers and cranes to trailers, loaders, and generators.
Hour-meter data can be pulled directly from the equipment, giving precise usage logs. This ensures billing accuracy and eliminates disputes over hours used.
Track Star combines GPS tracking with customizable geofencing. You’ll get instant alerts if equipment moves outside approved zones or hours, enabling rapid recovery.
Yes. Track Star connects through open APIs and supports integration with leading rental and asset management platforms, along with OEM data portals.
Track Star is designed for quick deployment. We can activate the platform as soon as your hardware is connected or existing GPS units or OEM connectors are integrated. If new devices are needed, we’ll ship them, then guide your team through onboarding and training.
Trusted by leading fleets nationwide
